About This Product Product description This nourishing shampoo is enriched with coconut milk which enhances shine, and peptides which strengthen hair strands.shinier hair in 1 wash! Why you’ll love itThis nourishing shampoo enhances shine and smoothens strands. This shampoo also helps add volume to hair. The blend of coconut milk...

About This Product Product Description 1% Encapsulated Resveratrol & 7.5% Vitamin C Serum - fights signs of aging & boosts glow Packed with the anti-aging 1% Encapsulated Resveratrol, glow-boosting 7.5% Vitamin C, rejuvenating Red Vine extract and brightening Japanese Mandarin, this lightweight serum protects the skin from premature aging by...

About This Product Description Plum Salicylic Acid Foaming Face Wash - Fights Active Acne & Oil For Smooth Skin How to use: Apply on damp skin. Massage gently and rinse with water. Use twice daily for best results. Legal Disclaimer: Product images are for illustrative purposes only. Images/packaging/ labels may vary...

About This Product Product Description: Experience a refreshing cleanse with Plum’s 1% Encapsulated Salicylic Acid Foaming Face Wash. This creamy foaming formula is enriched with exfoliating Fruit AHAs and 0.2% Glycolic Acid to help remove impurities, excess oil, and dead skin cells, promoting a visibly clear and smooth complexion. Infused...

About This Product Product description Plum 1% Oat & Allantoin Deep Nourish Face Wash is infused with an elegant blend of ingredients including Oat, Allantoin, Vitamin F and Vitamin B5. This creamy nourishing cleanser has 1% Oat extract that soothe and moisturize dry & sensitive skin. Allantoin helps maintain the...

About This Product Product description Retinol (a derivative of Vitamin A) gets your skin renewed, from within! It helps boost collagen (a protein formed naturally in our skin) production & increases the rate of skin cell turnover. This 1% Retinol Face Serum is coupled with Bakuchiol to strike the perfect...

About This Product Description :  Boosts collagen & elastin production Speeds up cell turnover thus reducing hyperpigmentation Smoothens out skin texture, fine lines & wrinkles Repairs & reverses photoaging Kills P. Acne which is the main cause behind breakouts, acne & blemishes Quick absorbing, non-greasy face serum that’s suitable for...

About This Product Product description Make the switch to the bright side with Plum 10% Niacinamide & Rice Water Face Serum is clinically proven to brighten skin from the 1st use. This potent formula combines Niacinamide (vitamin B3), Rice Ferment, and olive-derived Squalane to effectively brighten skin, fade blemishes, and...

About This Product Description: Niacinamide (water soluble form of Vitamin B3) when applied on skin is proven to act on blemishes & acne marks, boost the functioning of the skin barrier, soothe acne and protect against sun damage.  How to use: Take 2-3 drops and pat the Niacinamide face serum...

About This Product Product description Vitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and boost the natural glow of your skin. Thoughtfully formulated for efficacy, safety and all-round results, this serum contains Ethyl Ascorbic Acid (EAA, 15%...

About This Product Description: Vitamin C (above 10% strength) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skin! No artificial colors, fragrances or essential oils added! 100% vegan, paraben-free, phthalate-free as always...

About This Product Product description Plum 2% Alpha Arbutin & Hyaluronic Acid Face Serum is a lightweight serum that helps fade tan & control melanin production in skin. Alpha Arbutin is a gentle active that is considered safe for all skin types, including sensitive skin. It effectively fades sun spots,...

About This Product Product description Plum 2% Encapsulated Salicylic Acid Face Serum, with Encapsulated Salicylic Acid, Cholorophyll, Prickly Pear & Blueberry extract helps fight active acne, regulate sebum (oiliness) and calm inflammation. 2% Encapsulated Salicylic Acid penetrates pores to clear excess oil, thereby fighting acne, whiteheads & blackheads. Encapsulation technology...

About This Product Description :  A well balanced low:high molecular weight – 65:35 for deep moisturization & surface hydration Rose Extract to soothe, calm & refresh Natural humectants to attract and retain water making skin look & feel plump, hydrated & bouncy Quick absorbing, non-greasy face serum that's suitable for...

About This Product Description: 2% niacinamide in the formulation helps brighten skin, clear blemishes & spots. Fermented Rice Water and Vitamin B5 power up this formula with hydration that improves skin texture and barrier function. Benefits: protects from UVA & UVB rays brightens skin & reduces tan clears blemishes hydrates...

About This Product Product description Niacinamide Gel Cream benefits: * moisturizes all day without greasiness * brightens skin & clears blemishes * regulates sebum overproduction * reduces the appearance of extra shiny skin for a smooth, matte finish * improves skin texture * hydrates & soothes skin features of Niacinamide...

About This Product Description :  Blemishes can be stubborn, and dirty pores are the main culprits! This Niacinamide toner is the superhero that clears up the pores & fights off the blemishes. Feel the love of Niacinamide, Rice Ferment & Oat Extracts on your skin. This multi-tasker's ingredient list is...

About This Product Description : 3% Ethyl Ascorbic Acid is a stable & quick-absorbing Vitamin C derivative (and a real multitasker) that brightens skin & reduces pigmentation 3% Hexapeptide is a peptide containing six amino acids that have proven wrinkle-fighting & anti-ageing effects 3% Caffeine – we all love this...

About This Product Description :  Almond & Argan oils are emollients rich in Vitamin E that make your skin soft, supple & moisturized. Made with a perfect concoction of these powerful ingredients, the moisturizer keeps your skin nourished, and naturally radiant! Benefits :  Fights pigmentation, reduces dark spots, and improves...

About This Product Description :  This 3% Zinc Complex Face Serum is your go-to for fighting pimples, regulating sebum production, reducing the appearance of large open pores, controlling excess oil, and preventing future breakouts. Zinc PCA & Zinc Sebum specifically help in controlling excess oil & reducing the appearance of...